About

The trades built this country. We're here to make sure you profit from what's coming.

We've spent years inside service businesses — HVAC shops, plumbing crews, roofing outfits. We've watched great operators get out-marketed by punks who couldn't swing a hammer if you paid them.

AI is coming for service businesses. But not your hands — your back office. The tradesmen who learn this first will own their markets. The ones who don't will get bought out, undercut, and replaced.

That's not a sales pitch. It's already happening. Private equity is rolling up plumbing companies. Venture-backed startups are building AI receptionists. The owner-operator who runs his shop off a clipboard is the easiest target on the board.

We're not gurus. We're operators. We run marketing agencies that work with tradesmen every day. Everything we teach in The Blue Collar Club is what we charge thousands for at Qivo Marketing and River Mount Partners — just done-with-you instead of done-for-you.

The Founders.

Elliott Miller

Elliott Miller

Founder, Qivo Marketing

Built Qivo from a one-man shop into a 7-figure agency serving 40+ trades businesses across the U.S. Specializes in paid acquisition and AI backend systems. Has personally deployed AI receptionists that recover $1M+ in lost calls for clients.

[Co-founder Name]

[Co-founder Name]

Partner, River Mount Partners

Operator turned agency owner. Ran a $4M/yr service company before exiting to teach others how to build the systems he wishes he had on Day 1. Focused on local SEO, sales process, and hiring.

What we stand against.

  • Gurus selling courses to people who've never run a business.
  • Marketing agencies that hide behind dashboards and vanity metrics.
  • Software companies pricing tradesmen out of the AI revolution.
  • The lie that 'just be good at your trade' is enough in 2026.

Stop leaving money on the table.

Join the Crew — $49/mo